This is my honest PLR Project review: I sold £312 worth of PLR and MRR products from my sofa.
No marketing degree.
No audience.
No fancy funnel.
Just products I bought, rebranded, and sold online.
Then I took a break. Got real about what I actually wanted. And now I’m back…but differently.
Here’s what I learned about PLR, why it works, why I stopped doing it full-time and why I’m bringing it back as part of a bigger strategy.
This post contains affiliate links to PLR Project and Powerhouse Program Vault (PPV). I genuinely use both platforms and recommend them. If you click through and purchase, I earn a commission at no extra cost to you. All opinions are my own.
My PLR Project Review: The Honest Beginning
When I first heard about PLR Products (with Private Label Rights) my brain did two things at once.
Excited: Wait, there’s a library of ready-to-sell digital products? Ebooks, courses, templates, faceless video content… all sitting there waiting to be bought, rebranded, and sold?
That’s genius.
Skeptical: But do I have a plan? Do I know how to actually sell this stuff? Or am I just going to buy a bunch of products and hope something sticks?
I was both, honestly.
But then I found PLR Project. And it changed how I thought about this whole thing.
What PLR Project Actually Is (Not What You Think)
Here’s the thing most people get wrong about PLR Project: it’s not just a product dump.
You buy a lifetime membership, think of it like buying access to a whole library of digital products.
Ebooks, courses, templates, checklists, faceless video content ready to post.
Everything has private label rights, which means you can rebrand it, resell it, put your name on it.
But here’s what makes PLR Project different: they teach you how to sell it.
The membership includes live calls, a community where you can ask questions and actual guidance on positioning these products.
It’s not just “here are 500 products, good luck.” It’s “here’s how to pick the right products for your audience, how to rebrand them, and how to actually get sales.”
For the price, it’s genuinely worth it. You’re not just buying products, you’re buying a framework and a community to figure out how to make it work.
What I Actually Sold (And Made Real Money)
Let me show you. Here’s my Stan Store income from April-June 2024 when I was actively selling PLR and MRR products:
Total revenue: £312.36
Now, I know what you’re thinking. £312? That’s not life-changing money.
You’re right. It’s not.
But look at the products that sold:
- The REEL ATTRACTION MASTERCLASS: £37 x 2 sales
- Luxury Feminine Content Bundle with MRR: £49 x 2 sales
- Luxury Masculine Content Bundle with MRR: £49
- 1300+ Faceless Reels Videos Content Bank with MRR: £12
- 300 Luxury Mens Imagery Collection: £29
- Master Email Marketing w/100 Done 4 U Templates: Various prices
These weren’t my products. I bought them, some I rebranded them with minimal customisation (mostly just changing the branding and cover) and sold them.
People bought them. Actual strangers found my store, trusted my recommendation enough to spend £29-49, and hit purchase.
That’s proof the model works.
Why I Stopped (And Why It Matters)
I stopped selling PLR full-time because of family issues and life getting in the way.
But more importantly, I realised something: if I’m going to build a sustainable, quiet income, I need to think bigger than just reselling.
Don’t get me wrong PLR is perfect for testing the waters.
It’s low-risk, ready-to-go, and teaches you the mechanics of selling digital products without you having to create from scratch. That’s genuinely valuable.
But I wanted something with more longevity. Something where I could add my own expertise, my own spin, my own value.
So I took a break. Re-strategised. Figured out what I actually wanted: quiet, faceless income with freedom from the rat race.
And now I’m back but with a different approach.
My New Strategy: PLR + Your Own Products
Here’s what I’m doing now on my site:
1. A PLR products page — where I sell PLR bundles as-is, so people can buy and resell them themselves. I won’t edit these much because they’re meant for resellers.
2. My own original products — things I create from scratch, things that reflect my knowledge and experience. These will live on my digital product store.
Two separate income streams. One is passive (PLR), one has more of my fingerprint (original).
This is the sweet spot. PLR gives you quick wins and proves the model works. Your own products give you something that scales and compounds over time.
What Actually Works (And What Doesn’t)
What works:
- Niche customisation. Even if you’re selling PLR, at least rebrand it. Change the cover, add your branding, write an intro that’s your voice. People buy from people, not generic products.
- Testing the waters. PLR is perfect for seeing if your audience actually wants digital products before you invest time creating your own.
- Bundles. Selling single products got traction, but bundling them together (like the Luxury Feminine Content Bundle) made them more compelling and higher ticket.
- Faceless content. My best sellers were courses and content banks people could immediately use or resell. Faceless video content, email templates, imagery collections, these move fast.
What doesn’t:
- Trying too many things at once. I was selling too many different things, doing too many different platforms. The noise was real. The overwhelm. Pick a niche, own it.
- Not giving it enough time. £312 in three months sounds small, but that’s while I was inconsistent, working on other projects, and not actively marketing. Imagine if I’d actually focused.
- Missing the pain point. The products that sold were specific. Email templates for a real problem. Faceless video content people could actually use. Not generic “10 ways to make money” guides that exist a million times over.
Should You Start With PLR?
Yes. Absolutely.
Here’s why:
PLR is the fastest way to prove the digital product model works without having to create everything from scratch. You buy a product, rebrand it, add your spin, and sell it. If it sells, you learn what your audience wants. If it doesn’t, you haven’t lost months building something.
It’s a testing ground.
And honestly, for beginners? It’s a no-brainer. You get simple, ready-to-go courses, ebooks, templates, faceless video content to start posting on your own socials as marketing. Everything’s there.
But here’s the caveat: at least rebrand it. Change the cover at the very minimum. Add your voice. Position it through your lens.
Generic PLR selling generic products? That’s not going to move. But your take on PLR products? That’s different.
The Two Platforms I Actually Use (And Why)
I promote two platforms because they serve different purposes:
PLR Project — If you just want the library of products to test-sell without a complex learning curve. It’s straightforward. You buy, you rebrand, you sell. The community and calls help, but the focus is on the products themselves.
Powerhouse Program Vault — If you want to learn multiple income streams and get mentorship while you’re building. She specialises in faceless content and teaches PLR, TikTok Shop, affiliate marketing, and more. Plus you get unlimited 1-to-1 mentorship (she does the actual mentoring and group coaching live calls). Different price point, different commitment level, different payoff.
They’re not competitors. They’re different tools for different situations.
If you’re on a tight budget: Start with PLR Project. It’s lower investment, and you’ll learn if this model resonates with you. Sometimes they’ll chuck it on sale!
If you want structured guidance and mentorship: PPV gives you that, plus a broader ecosystem of income streams to explore beyond just PLR.
The Thing I Wish I’d Known
I wish I’d known that consistency matters more than perfection.
I made £312 while being wildly inconsistent jumping between three brands, ADHD brain making it hard to focus, weeks of work followed by weeks of nothing. Imagine what that number would be if I’d actually stuck with it.
I also wish I’d known that PLR is a starting point, not an ending point. It’s proof of concept. But real sustainability comes when you layer in your own products, your own expertise, your own voice.
PLR is the training wheels. Your own products are the bike.
What I’m Doing Now
I’m bringing PLR back, but strategically.
I’ll have a PLR products page where people can buy and resell. I’m also building my own original products, things that reflect what I actually know and believe in. I’m focusing on Pinterest as my main traffic driver (hence why I’m obsessed with Pin and Win. And I’m treating this like a real business, not a hobby I dip in and out of.
The goal: quiet, faceless income. No more Instagram daily hustle. No more being “on.” Just content that works while I sleep.
FAQ
How much money can you actually make selling PLR?
It depends on your niche, your marketing, and how much you actually promote. I made £312 in three months while barely trying. If I’d actually focused, marketed consistently, and picked a narrower niche, that number would be much higher. Other people in the PLR Project community are making £1,000+ monthly. It’s possible, it just requires commitment.
Is selling PLR products ethical?
Yes, if you’re transparent about it and you rebrand it. You’re not claiming you created the product you’re just saying “here’s a solution to your problem, and I’ve customised it for you.” People buy PLR products knowing they’re PLR. It’s a whole market.
Should I customise PLR products or sell them as is?
Customise at least the branding. A cover redesign, a personal intro, your voice in the sales page, this makes it feel like yours and builds trust. Selling completely generic, untouched PLR? That’s a tougher sell.
Is PLR Project worth it?
For me, yes. You get access to a huge library, live calls, community support, and guidance on positioning and selling. It’s a one off fee, but you make that back on your first few sales. For a beginner testing digital products, it’s worth it.
Can I make this my full-time income?
Theoretically, yes. In practice, it depends on your niche, your consistency, and your marketing. PLR alone might not be enough long-term, but as part of a bigger strategy (PLR + your own products + affiliate marketing + ads), absolutely.
The Real Talk
PLR is real. The money is real. The model works.
But it’s not a shortcut. It’s a starting point.
If you’re serious about building quiet, faceless income, if you’re tired of the Instagram grind and the constant performing… PLR gives you a way to test the market without betting everything on your own creations first.
Buy products that solve real problems. Rebrand them with your voice. Sell them to people who need them. Watch what converts. Then build your own products based on what you learned.
That’s the playbook.
And it starts with PLR.
Ready to test the model?
Join PLR Project to access a library of ready-to-sell products and learn how to actually sell them.
Or if you want a more comprehensive education in multiple income streams with mentorship, check out Powerhouse Program Vault… she specialises in faceless businesses like TikTok shop, Print on demand for example and gives you unlimited 1-to-1 support.
Shaz xx